Reading: Marketing Journals on the Internet

Download

A- A+
Alt. Display

Articles

Marketing Journals on the Internet

Author:

Richard Gedye

Abstract

The Internet is a powerful tool for marketing journals. OUP has been one of the pioneers in its use. This paper outlines their experience to date.
DOI: https://doi.org/10.1629/11171
How to Cite: Gedye, R., 1998. Marketing Journals on the Internet. Serials, 11(2), pp.171–173. DOI: http://doi.org/10.1629/11171
Published on 01 Jul 1998.
Peer Reviewed

Downloads

  • PDF (EN)

    comments powered by Disqus